Salvation Army 1/22 What We Did
Web_salvation_army_copy_3 Web_salvation_army_copy_10 Web_salvation_army_copy_11 Web_salvation_army_copy_9 1sa1 2sa4 _r2_c6 6sa3 _r2_c3 3sa2 _r2_c4 4sa7 Salvation_army_copy_3 7sa8 _r2_c2 8sa6 _r2_c5 9sa9 Salvation_army Salvation_army_copy_1 Salvation_army_copy_2 Salvation_army_copy_4
Web_salvation_army_copy_3 Web_salvation_army_copy_10 Web_salvation_army_copy_11 Web_salvation_army_copy_9 1sa1 2sa4 _r2_c6 6sa3 _r2_c3 3sa2 _r2_c4 4sa7 Salvation_army_copy_3 7sa8 _r2_c2 8sa6 _r2_c5 9sa9 Salvation_army Salvation_army_copy_1 Salvation_army_copy_2 Salvation_army_copy_4

Salvation Army

The SA, BC division came to us to help them develop a communications tool to convey their doctrine to restore the people and communities of BC to full life and health. This message needed to be conveyed to two different audiences – an internal audience, and the corporate sector. Our solution was to design two brochures that were similar in tone and mood but obviously different. “Faith is an inside job” was the title of the internal piece, and “Hope is our job” was the title of the corporate one. A combination of stunningly evocative photographs and big, bold typography communicated the SA’s message in a contemporary, thought provoking way.